Privacy Policy

1 Introduction

b365 (accessible at https://b365.cam) is an English-language online sports betting and live casino information platform designed for users in Pakistan and other jurisdictions where access to such informational content is permitted. b365 is not a licensed gambling operator — we do not accept bets, hold player funds, or operate gambling services directly.

This Privacy Policy ("Policy") describes how b365 ("we", "us" or "our") collects, uses, stores, discloses and protects personal data obtained from individuals ("you" or "User") who access or interact with the Platform. This Policy forms part of our broader legal framework, together with our Terms & Conditions and Responsible Gambling Policy.

By using the Platform, you acknowledge that you have read and understood this Policy. If you do not agree with any aspect of this Policy, please discontinue use of the Platform immediately.

2 Definitions

3 Data We Collect

3.1 Data Collected Automatically

When you visit the Platform, certain technical data is collected automatically by our servers and analytics systems. This includes:

3.2 Data You Provide Voluntarily

Where the Platform includes optional interactive features such as contact forms, newsletter sign-ups or support enquiries, you may voluntarily provide:

• Email address (for correspondence or newsletter subscription);
• Name or display name (if provided in a contact or enquiry form);
• The content of messages or enquiries you submit;
• Language and communication preferences.

Providing this data is voluntary. However, failure to provide necessary information may prevent us from responding to your enquiry or providing certain features.

3.3 Data We Do Not Collect

b365 does not collect or process financial data including bank account numbers, card numbers, or transaction details. Any financial transactions take place directly with third-party operators and are governed by their respective privacy policies. b365 also does not collect government-issued identity document numbers, biometric data or sensitive special-category personal data.

4 Legal Basis for Processing

b365 processes personal data on the following legal bases:

• Legitimate Interests: Processing of technical and usage data is necessary for the legitimate interests of b365 in operating a functional, secure and improved platform, provided these interests are not overridden by your fundamental rights.
• Consent: Where you voluntarily submit personal data via contact forms or newsletter sign-ups, processing is based on your freely given, informed consent. You may withdraw consent at any time by contacting us.
• Legal Obligation: b365 may process personal data where required to comply with applicable legal obligations, including law enforcement requests made through lawful channels.
• Contractual Necessity: Where a service agreement exists between you and b365, processing may be necessary to fulfil our obligations under that agreement.

5 How We Use Your Data

b365 uses personal data collected through the Platform for the following purposes:

• Platform Operation: To serve web pages correctly, maintain session continuity and ensure technical functionality across devices and browsers — including mobile devices used by players across Karachi, Lahore, Islamabad, Rawalpindi, Faisalabad, Multan and Peshawar.
• Analytics and Improvement: To understand how users interact with b365 content, identify popular sections, and continuously improve the quality and relevance of our sports betting and casino editorial content.
• Security and Fraud Prevention: To detect, investigate and prevent unauthorised access, malicious activity, abuse of the Platform and other security threats.
• Communication: To respond to enquiries, support requests or feedback submitted via contact channels. b365 does not send unsolicited commercial communications without your consent.
• Legal Compliance: To comply with applicable laws, regulations and lawful requests from competent authorities.
• Responsible Gambling: Where applicable, to implement and monitor responsible gambling tools, age verification measures and self-exclusion requests.

b365 does not use personal data for automated decision-making or profiling that produces legal or similarly significant effects on individuals without human review.

6 Data Sharing and Disclosure

6.1 Service Providers (Data Processors)

b365 may share personal data with trusted third-party service providers acting as Data Processors under contractual data processing agreements. These include web hosting providers, analytics platforms, content delivery networks and security service providers. Such processors are permitted to use your data only for the specific purposes instructed by b365 and may not use it for their own commercial ends.

6.2 Legal Disclosures

b365 may disclose personal data to law enforcement agencies, regulatory authorities or courts when required to do so by applicable law, valid legal process or to protect the rights, property or safety of b365, its users or the public.

6.3 Business Transfers

In the event of a merger, acquisition, restructuring or sale of all or part of b365's business, personal data held by b365 may be transferred to the acquiring entity. You will be notified of any such transfer and your choices regarding your data before any change in ownership takes effect.

6.4 What We Do Not Do

b365 does not:

• Sell, rent or trade personal data to third parties for their own marketing purposes;
• Share personal data with payment providers (Easypaisa, JazzCash, Raast, HBL, UBL, Meezan Bank, Bank Alfalah) or gambling operators without your direct initiation of a transaction;
• Disclose data to data brokers, advertising networks or third-party profiling companies.

7 Data Retention

b365 retains personal data only for as long as is necessary for the purposes outlined in this Policy, unless a longer retention period is required or permitted by applicable law.

Upon expiry of the relevant retention period, personal data is securely deleted or anonymised so that it can no longer be attributed to any specific individual.

8 Cookies and Tracking Technologies

b365 uses cookies and similar tracking technologies to operate the Platform effectively and understand how it is used. Cookies are small text files placed on your device. You can control cookie settings through your browser preferences; however, disabling certain cookies may affect Platform functionality.

8.1 Types of Cookies Used

• Strictly Necessary Cookies: Essential for the Platform to function correctly. They enable navigation, secure sessions and basic features. These cannot be disabled without impacting Platform functionality.
• Analytics Cookies: Used to collect anonymised information about how visitors use the Platform — such as which pages are most visited and how users navigate between sections. This data helps us improve content relevance for Pakistani users.
• Preference Cookies: Store your settings and preferences (such as language selection) to provide a more personalised experience on return visits.

8.2 Managing Cookies

You can manage, restrict or delete cookies through your browser settings. Most browsers allow you to refuse new cookies, delete existing cookies or receive a warning before a cookie is stored. Refer to your browser's help documentation for specific instructions. Please note that opting out of analytics cookies will not affect your ability to browse b365.

9 Data Security

b365 implements technical and organisational security measures designed to protect personal data against unauthorised access, accidental loss, alteration, disclosure or destruction. These measures include:

• SSL/TLS encryption for all data transmitted between user devices and the b365 servers;
• Access controls limiting internal data access to authorised personnel on a need-to-know basis;
• Regular security reviews and vulnerability assessments of platform infrastructure;
• Secure deletion procedures for data that has reached the end of its retention period.

While b365 takes data security seriously, no transmission over the internet or electronic storage system is 100% secure. b365 cannot guarantee absolute security and shall not be liable for any breach that occurs despite reasonable security measures being in place. In the event of a data breach that is likely to result in a high risk to your rights and freedoms, b365 will notify affected users without undue delay in accordance with applicable requirements.

10 International Data Transfers

b365 may store or process personal data on servers located outside Pakistan. Where personal data is transferred to countries that may not provide the same level of data protection as Pakistan, b365 will take appropriate safeguards to ensure that your data remains protected in accordance with this Policy and applicable data protection principles.

Such safeguards may include the use of standard contractual clauses with data processors, or reliance on processors who are certified under recognised data protection frameworks. By using the Platform, you acknowledge and consent to the potential transfer of your personal data to other jurisdictions for processing purposes as described in this Policy.

11 Your Data Rights

Subject to applicable law, you may have the following rights in relation to your personal data held by b365. To exercise any of these rights, contact us using the details in Section 15.

b365 will respond to data rights requests within a reasonable period and in accordance with applicable legal requirements. We may need to verify your identity before processing a request. There is no charge for reasonable data rights requests; however, manifestly unfounded or excessive requests may be subject to an administrative fee or may be refused.

12 Children and Minors

The Platform is strictly intended for adults aged 18 years or over — or the higher minimum age required by the operator or license jurisdiction applicable to the user. b365 does not knowingly collect personal data from individuals under the age of 18.

If you are a parent or guardian and believe that a minor under your care has accessed the Platform or provided personal data to b365, please contact us immediately at [email protected] (plain text — not a link). We will take prompt steps to delete any personal data identified as belonging to a minor and to restrict further access where technically feasible.

b365 encourages parents and guardians to make use of parental control and content-filtering software to prevent minors from accessing gambling-related websites. Being of legal age does not in itself make gambling lawful in Pakistan — users must comply with applicable local law.

13 Third-Party Links and Operators

The Platform may contain references to or navigational pathways toward third-party gambling operators and external websites. b365 is not responsible for the privacy practices, data security or content of any third-party website or operator. This Policy applies solely to data processed by b365 through the Platform.

When you navigate to a third-party operator's platform — whether for account registration, deposit or gameplay — that operator's own privacy policy governs the collection and processing of your data. b365 strongly recommends that you review the privacy policy of any third-party operator before providing personal or financial information.

Payment method names mentioned on b365 — including Easypaisa, JazzCash, Raast, HBL, UBL, Meezan Bank and Bank Alfalah — are referenced as contextual examples of Pakistani payment rails only. These providers operate under their own privacy policies and data protection frameworks. Their mention on b365 does not constitute a data-sharing arrangement or any form of endorsement of gambling activity.

14 Changes to This Privacy Policy

b365 reserves the right to update or amend this Privacy Policy at any time to reflect changes in our data practices, legal requirements or platform functionality. When material changes are made, the "Last Updated" date at the top of this page will be revised accordingly.

We encourage you to review this Policy periodically to remain informed about how your data is handled. Your continued use of the Platform following any revision constitutes your acknowledgement of the updated Policy. Where changes are significant, b365 may provide additional notice through a prominent notice on the Platform.

15 Contact Us

If you have any questions about this Privacy Policy, wish to exercise your data rights, or have concerns about how b365 handles your personal information, please contact us using the details below. All contact information is provided as plain text only and must not be used as clickable links.

For general platform questions, visit our FAQ page. For platform usage rules, see our Terms & Conditions. For responsible gambling guidance, visit our Responsible Gambling page.